Tag Archives: Marketo

Converting Trial Users To Paying Customers

[slideshare id=33555261&doc=mkto14-convertingtrialuserstopayingcustomers-140415100538-phpapp02] This year at the Marketo Summit 2014, I was speaking about a project we worked on at Acronis, to integrate our trial software product with the Marketo platform. This was by far one of the challenging projects I've worked on and rewarding. Our objective was to simplify our trial download software and streamline our lead...
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How to build a Marketo Subscription Center

Subscription_Center_PPTWith the launch of the new Forms 2.0 from Marketo, I wanted to update an oldie in Marketo Community; Subscription Management. A Marketo Subscription Center. Below is a presentation I did last February at the Boston Marketo User Group. The old Marketo subscription center needed JQuery to check...
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