Monthly Archives: April 2014

Converting Trial Users To Paying Customers

[slideshare id=33555261&doc=mkto14-convertingtrialuserstopayingcustomers-140415100538-phpapp02] This year at the Marketo Summit 2014, I was speaking about a project we worked on at Acronis, to integrate our trial software product with the Marketo platform. This was by far one of the challenging projects I've worked on and rewarding. Our objective was to simplify our trial download software and streamline our lead...
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Marketo announces new features at customer summit 2014

Marketo-Moscone-CenterToday while attending Marketo’s summit, announced new capabilities to extend their flagship product.

Marketo Real-Time Personalization; this will drive a more personnel experience to customers by delivering content across web and mobile visitors dynamically, marketers will be able to increases conversions...

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